Giving Is The Cure
Investing in the people and places that shape us.
Our Mission
WCC Cares was established to ensure that as West Coast Cure grows, the communities around us grow with us. We believe success should extend beyond the products we create and into the neighborhoods, organizations, and people who make this industry possible. WCC Cares serves as our ongoing commitment to direct a portion of net proceeds of designated products toward nonprofit organizations and community initiatives creating meaningful impact.
Our focus is simple: Together we identify organizations doing important work and contribute in ways that strengthen their efforts. Whether supporting health and wellness initiatives, expanding access to opportunity, or uplifting underserved communities, WCC Cares exists to help turn momentum into support.
Current Campaign
Dragonfruit Lotus
An empty integrated cannabis vaporizer shall be properly disposed of as hazardous waste at a household hazardous waste collection facility or other approved facility.
One Name. Many Stories.
This one started with Elizabeth.
Elizabeth is part of California’s cannabis retail community. When Elizabeth shared the story of their late mother, Diamond, and the challenges their family faced navigating breast cancer, it stayed with us. Their experience highlighted how important access to the right resources, support, and care can be when someone is facing breast cancer.
That story inspired Dragonfruit Lotus, our limited-edition Pink CUREbar created in recognition of Breast Cancer Awareness Month.
Diamond may be the name on the product, but this campaign represents far more than one story. It is for the people currently facing breast cancer, the families standing beside them, and those who may need help connecting with the resources and support they deserve.
Turning One Story Into Support For Many
Through WCC Cares, 20% of net proceeds from sales of Dragonfruit Lotus 1G CUREbar during the promotion period will be donated to organizations that help people facing breast cancer access critical resources, support, and care.
And no matter how many CUREbars are sold, WCC is guaranteeing a minimum donation of $3,000.
$3,593 raised toward our $3,000 minimum commitment
Past Campaigns
Pink CUREbar 2.0 Campaign
Amount Raised: $5,004.56
I Support The Girls
Collects and distributes essential items, including bras, underwear, and menstrual hygiene products, to people experiencing homelessness, poverty, or distress.
Dress for Success®
Empowers women to achieve economic mobility by providing a global network of support, workplace attire, and career tools for success.
The Pink CUREbar Campaign marked the first activation of WCC Cares, our giveback initiative created to turn product visibility into support for organizations making a real impact.
Through this campaign, WCC Cares donated 20% of net proceeds to these women-centered organizations supporting dignity, access, confidence, and care for women and individuals in need.
This campaign shows what WCC Cares is built to do: create products with purpose, support causes that matter, and turn community attention into real contribution.
An empty integrated cannabis vaporizer shall be properly disposed of as hazardous waste at a household hazardous waste collection facility or other approved facility.
Giving Is The Cure.
Who Should We Support Next?
We want to hear from you. Nominate an organization or initiative that is doing critical work in your community.